Sunday 26 June 2016

News making

News making is the act of making the news or doing something that is considered to be newsworthy. When discussing the act of news making, scholars refer to specific models. Five of these models are the Professional Model, Mirror Model, Organizational Model, Political Model, and Civic Journalism Model.

The Professional Model is when skilled peoples put certain events together for a specific audience. The reaction of the audience is influential because it can determine the impact that the particular article or newspaper has on the readers. The Mirror Model states that news should reflect reality. This model aims to focus on particular events and provide accuracy in reporting. The Organizational Model is also known as the Bargaining Model. It focuses on influencing various news organizations by applying pressures to governmental processes. The Political Model outlines that news represents the ideological biases of the people as well as the various pressures of the political environment. This model mainly influences journalists and attempts to promote public opinion. The Civic Journalism Model is when the press discovers the concerns of the people and uses that to write stories. This allows the audience to play an active role in society.

Models of news making help define what the news is and how it influences readers. But it does not necessarily account for the content of print news and online media. Stories are selected if they have a strong impact, incorporate violence and scandal, are familiar and local, and if they are timely.

News Stories with a strong impact can be easily understood by a reader. Violence and scandal create an entertaining and attention-grabbing story. Familiarity makes a story more relatable because the reader knows who is being talked about. Proximity can influence a reader more. A story that is timely will receive more coverage because it is a current event. The process of selecting stories coupled with the models of news making are how the media is effective and impactful in society.

No comments: